The incentives start again and with them the fam trip mice and business travel brands by Gattinoni. All in a context in which market trends have changed compared to before the pandemic: for the first four / six months of 2022, in fact, most of Gattinoni’s client companies aim to organize proximity events. Italy is still the protagonist, flanked by other European countries easily reachable by land or with a few hours of flight or train. In this way, destinations that had been visited in the past are rediscovered and an attempt is made to visit them in a different key, focusing on experiences, on alternative and less obvious activities. Those who choose the long haul, on the other hand, for the moment go to the destinations of the tourist corridors, such as Maldives, Mauritius and Seychelles, with the hope of being able to reappear again to the rest of the world.
Starting from these needs, Gattinoni has decided to organize two fam trips to nearby destinations such as Madeira and Nice. A fam trip to Nice was therefore organized for the Gattinoni Mice division in collaboration with the metropolitan convention bureau Nice Côte d’Azur – Atout France e France Convention Bureau: three days to discover the city, thanks to a program that ranges from training to leisure, with a visit to the market and local producers followed by a cooking class of local specialties, up to site inspection at the the newly renovated Le Meridien and the Marriott Riviera La Porte de Monaco.
“The first fam trip after many months was exciting – says the chief logistics officer of Gattinoni Mice, Silvia Pozzi -. Thanks to Atout France we had the opportunity to see and experience a different Nice, to make inspections in newly opened hotels or in completely renovated structures and, above all, to share moments of work and leisure, outside the office “.
Gattinoni’s business travel division, in collaboration with Tap Air Portugal, Quasar Viagens (dmc) and l’hotel Savoy Palace, brought ten travel agents to Madeira: a tight program, during which the participants tried the services of the Portuguese airline and discovered the beauties of the island, with fun and educational activities.
“Doing business travel is not just about selling a plane ticket or providing commercial services to the agencies of your network; it also means empathizing with your contacts, understanding their needs and giving them the answers they need – comments business travel manager Gattinoni, Michela Bellomo -. This synergy is also created thanks to playful and formative moments, which we have finally returned to programming after a long time. Especially in a historical moment like this, in which the rules change constantly, fam trips are essential to update the adv on the new travel restrictions and to regain confidence; recovery is possible and, first of all, the seller must be convinced of it “.