Israel focuses on vaccinated organized tourism and to strengthen the relationship with the trade between events and training. The country relaunches with the entry of groups of tourists from Italy and other selected countries, in view of the upcoming Jewish holidays and in consideration of the recent decrease in Covid-19 cases. In addition, the promotional campaign continues towards the lesser known places of the destination, also launching the new Eliat-Ramon airport.
“We have never stopped working for tourism – he confirms Kalanit Goren Perry, director of the Israeli National Tourist Office in Italy, presenting the institution’s projects in Rome – and now we are ready to to welcome Italian tourists again and in the best possible way, which represent a very important market confirming themselves in fifth place. We have already received the first religious tourism groups after some time and it was a first proof of success. At the moment only organized tourism is allowed and we are proposing Israel as a varied destination, expanding the offer by focusing on areas that are still little known, such as the Negev desert, which also offers access to the Red and Dead Seas. The area is easily accessible from the Eliat-Ramon airport and for which a government directive is ready which will start shortly with the incentives for airlines to operate flights to Eilat. In addition to culture and history, we are enhancing outdoor products, food and wine and events, which we have kept on the calendar in compliance with all safety regulations “.
It is confirmed I settle the relationship with the agencies and to: “In recent months we have collaborated a lot with the trade by organizing webinars, training meetings with over a thousand agencies, also noticing requests from new operators interested in Israeli programming – concludes Goren Perry -. Currently in Israel everything is open, not only hotels and restaurants, but also museums, theaters and attractions that can be used exclusively for those who are vaccinated. We intend to restart safely and these are the first steps “.