Valtur arrives in Greece and launches the Valtur Creta Aquila Rithymna Beach

Emmer Guerra

After two years of activities strongly focused on the destination Italy, Greece is at the center of Valtur’s Mediterranean projects, which announces its debut in Hellenic land with a product of great caliber: the brand lands, in fact, on the shores of the ‘Aegean with the Valtur Creta Aquila Rithymna Beach.

The arrival on the largest Greek island is the result of an agreement with a leading player on the world hotel scene such as the Aquila Hotel & Resorts group, which with the decision to affiliate with Valtur recognized its international prestige and a strong affinity in the target. of Italian customers.

«Greece is an essential destination for the Mediterranean offer and for our corporate vision which aims to bring excellent products to international tourist destinations. For this reason, we are very pleased to have further consolidated our partnership with the Aquila Hotel & Resorts hotel chain which recognized solidity, ability to read the market and a corporate vision connected with the future in the project linked to the Valtur brand. The ensemble is a product of great quality, renowned and prestigious and in combination with our exclusive format it will be a highly prominent actor for next season », comments Emmer Guerra, foreign product manager of the Nicolaus group.

The 5-star Valtur Creta Aquila Rithymna Beach resort is characterized by an excellent level of service and a Premium All Inclusive formula similar to that of the top hotels in the Caribbean. Recently subject to improvements both in the rooms and in the common areas, it is recognized worldwide as a prestigious property not only on the island of Crete, but throughout the Mediterranean.

Strategic position in the western part of the island, on the side of the most famous beaches of the Aegean Sea – Elafonissi, Falasarna Balos, Gramvousa – and near landscape jewels such as the Samaria Gorge, ideal for trekking lovers, or in the south of ‘Island with its unexplored coasts.

The complex, a Travelife international member for its 360 ° sustainability concept, develops on a very long and very wide beach, chosen by the Caretta Caretta turtles to lay their eggs and where the lessons of Valtur marine biologists will involve adults and children to understand the particularity of the ecosystem lies in which the resort.

Among the most appreciated pluses, the Aegeo Spas wellness center, truly complete and ideal for moments of relaxation and getting back into shape.

Isabella Candelori

«This operation is a carefully thought out move: the Greek debut of the brand, postponed due to the pandemic, takes place at a time of profound evolution that is affecting our brand. Also for this reason, we were waiting to sign an important partnership abroad, with a group capable of understanding our development project and oriented to create a synergy that goes beyond the simple acquisition of rooms. We therefore introduce ourselves to the market, affiliating to the Valtur brand a resort capable of satisfying the needs of a clientele wishing to experience a stay in a structure that is proposed as a microcosm of beauty and services; a world that knows how to be self-sufficient, but, at the same time, also capable of communicating with the richness of the surrounding context, of enchanting richness », comments Gaetano Stea, product director of the Nicolaus group.

Valtur customers will have at their disposal a dedicated restaurant with an Italian chef, specialized in the concept of catering dear to the brand’s format, which will make the gastronomic offer of this wonderful resort even richer to savor the specialties of Greek cuisine and the best than the international one. Great attention to intolerances and alternative cuisines, just to name a few additions to the food & beverage offer.

The sports offer is also excellent, suitable for all tastes with tennis courts, five-a-side football and multifunctional courts and numerous beach activities.

«At the distribution level, investments for flights aimed at satisfying the increasing demand from all Italian airports are also important. The entry of the different possibilities made available by the new dynamic flight selection system will provide customers with unexpected opportunities to fly from any airport, with any carrier and on any day of the week; a great plus capable of making the difference in a highly competitive market and looking for flexible and customized solutions », concludes Isabella Candelori, Sales Director of the group.